Yesterday some pretty big news broke through the industry: Steve Lamacq leaves Radio 1. As I said, prettybig news. The bigger stuff was actually buried in the same article over on Media Guardian: that Tim Westwood gets Drive on 1Xtra.
Yesterday I mentioned the mistake that BRMB made by putting a balding, forty something man on a station with a target audience half his age. Yet, even better than that, we have Tim Westwood (who’s nearly 52…and particularly white) on a station aimed at 15-24 year olds.
Miracles never cease. I only hope I’m ‘playing the hits’ whilst enjoying a daily dose of betablockers and viagra. Knowing my luck, I’ll be on the 22nd century equivalent of Tops Tiles Radio. Great…
